THE PEOPLE
BEHIND SCALE LAB



ELENA TRUKHINA, FOUNDER


Founded by Elena Trukhina, a seasoned CEO and growth strategist with over 25 years of global experience in operations, marketing, sales, and general management — spanning both operating companies and private equity. Elena has led multi-market operations for global brands, driven SME acquisitions, and built lasting value through strategic leadership, operational excellence, and scaling businesses across diverse industries.

"Most SMEs can triple in five years — some have far greater potential — with the right growth blueprint. Yet many stay busy fighting daily challenges instead of scaling. At Scale Lab, we help you break that cycle, focus on growth, and turn your blueprint into real results."


OUR TEAM


Scale Lab works with a network of senior specialists in strategy, finance, operations, marketing, sales, technology, and governance. From experienced CEOs and CFOs to market expansion, brand, and M&A experts, we assemble the right mix of skills for each project — engaging them on a project basis or as fractional team members to drive your growth.


Our network includes visionary strategists and futurists who help you imagine what’s possible, define bold ambitions, and chart the path to get there. Alongside them, we bring in:

CEO / General Manager Advisors Guiding overall business direction and leadership strategy

Growth StrategistsMarket expansion, business development, and competitive positioning
Fractional SFOs Financial strategy, capital planning, fundraising, and investor relations
COOs / Operations Experts EOProcess optimization, supply chain, and operational scaling
Brand & Marketing Leaders Brand strategy, customer experience, digital marketing, and campaigns
Sales Directors Sales strategy, pipeline building, and channel development
M&A Specialists Deal sourcing, due diligence, integration, and post-acquisition scaling
Governance & Board Advisors Establishing boards, governance structures, and compliance
Digital Transformation Experts Technology strategy, automation, and data analytics
HR & Talent Leaders Leadership development, recruitment, and culture building
Industry Specpialists Sector-specific expertise in areas like FMCG, healthcare, technology, logistics, and manufacturing.